{"product_id":"ethiopia-guji-shakisso-mormora-estate-chekata","title":"Ethiopia Guji Shakisso Mormora Estate Chekata","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eSize: 200\u003c\/strong\u003eg (whole beans)\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eTasting Note:\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e Mango | Oolong | Blueberry | Grape | Floral\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eVarietal:\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003c\/strong\u003eHeirlooms\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eProcessing Method:\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003eNatural\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eGrowing Altitude:\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003c\/strong\u003e2200 – 2250m\u003c\/p\u003e\n\u003cp style=\"text-align: center;\"\u003e \u003c\/p\u003e\n\u003cp style=\"text-align: center;\"\u003e\u003cem\u003e\u003cspan style=\"font-weight: 400;\"\u003eWhen good coffees dance on our tongue, our souls dance with the farmers.\u003c\/span\u003e\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eIn Chekata village sits the Mormora estate, surrounded by a semi-forest area within the Oddo Shakisso woreda where the altitude ranges from 1850-2250m, qualifying any coffee grown there as Strictly High Grown (SHG) coffees. This is important to most coffee aficionados because higher altitude (and colder climate) often allow coffees to grow slower and denser, resulting in amazing flavours woven with crisp acidity in those smaller seeds. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThis batch of Mormora Chekata natural processed coffee carries an intense blueberry characteristic with a mixture of grape-like acidity and an aftertaste of oolong tea. Sweet!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003eFrom Zero to Hero\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eBack then, Mormora Coffee PLC had but a small washing station with coffees from their own estate and several nearby small lot holders; they produced at a much smaller scale with limited production capacity compared to the other bigger players.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eBut that didn’t stop Mormora from dreaming big.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eFor years, Mormora estate held on to quality farming and sagacious business practices, which allowed them to ride the tidal waves when the rise of specialty coffee in the past decade shifted a lot of attention to the livelihood and sustainability of the coffee farmers in the origins. By 2010, Mormora Coffee PLC successfully evolve from a small supplier to a full-load container coffee exporter. It is incomparable to other coffee giants, but that speaks volume of both Mormora’s coffee quality and its consistency.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003eThat’s why independent coffee roasters like us love them, even when we are thousand miles away in Malaysia – from zero to hero!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-weight: 400;\"\u003e\u003cimg alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0510\/5831\/1346\/files\/Mormora-Coffee-3_240x240.png?v=1614171910\" style=\"display: block; margin-left: auto; margin-right: auto;\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp style=\"text-align: center;\"\u003e\u003cspan style=\"font-weight: 400;\"\u003ePicture from \u003ca href=\"https:\/\/mormoracoffee.com\/gallery\/\" title=\"https:\/\/mormoracoffee.com\/gallery\/\" target=\"_blank\"\u003eMormora Gallery\u003c\/a\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cscript src=\"chrome-extension:\/\/hhojmcideegachlhfgfdhailpfhgknjm\/web_accessible_resources\/index.js\"\u003e\u003c\/script\u003e \u003cscript src=\"chrome-extension:\/\/hhojmcideegachlhfgfdhailpfhgknjm\/web_accessible_resources\/index.js\"\u003e\u003c\/script\u003e","brand":"The Crackpots Coffee Roaster","offers":[{"title":"200g","offer_id":39249497424050,"sku":"mormora-1","price":49.0,"currency_code":"MYR","in_stock":false},{"title":"1kg","offer_id":39249497456818,"sku":"mormora-2","price":153.0,"currency_code":"MYR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0510\/5831\/1346\/products\/Ethiopia-Guji-Shakisso-Mormora-Estate-Front-specialty-coffee.png?v=1614171337","url":"https:\/\/thecrackpots.live\/products\/ethiopia-guji-shakisso-mormora-estate-chekata","provider":"The Crackpots Coffee Roaster","version":"1.0","type":"link"}